The pace with which phone manufacturer realme launched new gadgets last year could not go unnoticed. Within just a year after launch, realme released the realme C3, realme C11, realme C15, realme 6, realme 7i, realme c12 realme Band, Air Neo, and Buds Q.
This has earned the phone maker a place among the top 5 brands in 15 regions. This is according to the Q4 2020 Canalys global smartphone shipment report which also says that realme is ranked fourth and holds its position as the fastest-growing smartphone brand among the top five vendors in the Southeast Asia market in Q4 2020.
The company ranked 3rd in the Philippines and maintained more than 100 percent year-on-year growth in growing economies like Thailand and Myanmar. In the Indian market, realme came in fifth place with a 12 percent market share, staying closely with the top four.
At the same time, realme entered the top five positions in some European markets, including Greece, Czech Republic, and Russia, while in Russia realme achieved 338 percent annual growth in Q4.
The brand which has been making inroads in the Kenyan market by launching 6 phones as well as AIot products last year in just 4 months, also became the first in the world to ship over 50 million units with Kenya being one of the key destination markets.
“By embodying the spirit of ‘Dare to Leap’, realme is the amalgamation of best performance and trendy designs, with remarkable prices. We are confident that realme’s products and marketing strategy are effective even during this difficult time. realme will keep providing an optimum combination of bold, innovative designs and a balanced integration between software and hardware to meet the young generation’s requirements.”
realme CEO, Sky Li
According to Canalys, realme ranked in the Top 5 brands by shipment including the following regions: India, Indonesia, Bangladesh, Cambodia, Thailand, Malaysia, Myanmar, Pakistan, Philippines, Russia, Egypt, Israel, Czech Republic, Greece, and the greater Southeast Asia region as a whole.
The company has already rolled out a plan to increase sales by at least 30 percent in 2020 saying amazing products that mirror the changing trends are lined up for the Kenyan market.
realme products are available on both online and offline shops with customers who buy the realme 6 getting a free realme band and customers buying the realme 7i getting free realme Buds. Visit the realme website https://www.realme.com/mea-en/ for more great features or follow @realmkenya on Instagram and @realme on facebook.