itel, a global leading mobile phone brand committed to provide budget-friendly, high quality products boasting excellent user experience, has today announced Diamond Platnumz, the Tanzania bongo flava recording artist & dance, also the winner of MTV Europe Music Awards as their new brand ambassador.
“We are thrilled to work with Diamond and have him as our brand ambassador, he mirrors the values of perfection and innovation that we steadfastly follow at itel. We believes that the consumer electronics products provided by itel that has revolutionized human social life should belong to everyone. Just as Diamond is dedicated to make full use of his musical talent and create a lot of fantastic music known to the world that everyone can enjoy in daily life. At the same time, we are looking forward to a successful collaboration with Diamond”
Wavelet Wu, General Manager of itel
A37 Offer the Best Display and Fashionable Design at this Price Range
A37 adopts the elegant waterdrop fullscreen display design. The 84.6% screen-to-boy ratio allows user to enjoy a bigger and better viewing experience no matter they are watching movies or browsing. Its 720P screen resolution have enlarged and sharper all details. Compare with normal TN screen, the IPS screen of A37 has color rendering effects that makes photos and videos become more vivid. Last but not least, its 180 degrees IPS screen ensures user can see the content clearly from different angles.
The ribbon design and spraying texture brings out the uniqueness of A37, not just offering a comfortable grip or holding feeling but also bring out the refreshing look and feel by utilizing the latest industry fashion color scheme.
Intelligent Face Unlock to Further Protect User Privacy
In order to further protect user’s privacy, A37 will come with the intelligent face unlock that allow user to login to their device just in a second without requiring entering their password in public.
Enjoy the Fun Shooting Experiences Brought by the Smart AI Camera
The smart AI Camera of A37 brings different fun and practice camera features including:
- AI Face Beauty – Able to automatically smoothen the skin and makes user’s photos look more natural.
- Smile Selfie Feature – Automatically capture a selfie when it senses user’s smiley face
- HDR Mode – Enrich the lighting and color in the selfie
- Others: Funny AI stickers and AI bokeh mode
Brand New Eye Care Mode
When the Eye Care mode is on, the Softer Vision effect will automatically adjust the display brightness then the A37 screen will become soft and warm to ensure a better protection of users’ eye.
itel A37 is available throughout the Africa market.