In July of last year, Carrefour Kenya unveiled a collaboration with Little Cab, through which the retail giant would introduce e-bikes to facilitate the delivery of its online orders to customers. This move aligns with Carrefour Kenya’s sustainability objectives to attain carbon neutrality in its direct operations by 2040.
The initial fleet consists of female riders as part of Carrefour’s ambition to promote gender equality and women empowerment in the mobility industry. Currently, Carrefour has engaged 5 female bikers and hopes to increase the number as it grows its footprint in the Kenyan Market.
E-bikes, also known as electric bicycles, are a great eco-friendly alternative to traditional modes of transportation. E-bikes operate on a rechargeable battery-powered motor that helps riders pedal with less effort and reach higher speeds. Compared to cars or motorcycles, e-bikes emit significantly fewer greenhouse gases and air pollutants, making them a much cleaner transportation option. They are also much more energy-efficient, requiring less energy to operate than a car or a bus. Additionally, e-bikes reduce the demand for fossil fuels, which reduces the dependence on oil imports and helps reduce the carbon footprint associated with transportation. Overall, e-bikes are an excellent choice for those looking to reduce their environmental impact while still enjoying the convenience and flexibility of personal transportation.