Gilbey’s, the leading gin brand in Kenya has launched a new campaign dubbed “Made for real moments” cementing its position as the true democratizer of gin, making it the icon that unlocks the magic of everyday moments for all.
The Made for real moments campaign aims to enable consumers to make meaningful connections with friends and celebrate beyond the party, making every moment a good time as they socialise with ‘day ones’ while offering a premium yet accessible spirit that elevates everyday moments.
“Gilbey’s has continued to play a significant role in how Kenyans enjoy their Gin, making it the 2nd most loved spirits brand in Kenya. With its timeless quality and smooth taste, Gilbeys has become an iconic choice for all, making the enjoyment of gin an inclusive experience for everyone, no matter the occasion. The Made for real moments campaign will enable us to solidify our role in connecting and sharing special moments with friends through the various activities that we have lined up for the campaign” said Zipporah Ndung’u, Brand Manager, Gilbey’s, Kenya.
The campaign will also give consumers an opportunity to learn more about the liquid, various consumption moments and serves as well us explore its rich history, heritage and craftmanship which has been in existence since 1857. During the campaign, consumers will enjoy offers and discounts on purchase from Ke.Thebar.com.