Johnnie Walker Blue Label Hosts Exclusive Blue Party in Kisumu

On November 16th, 2024, the Kisumu Yacht Club will host Johnnie Walker Blue Label’s exclusive event dubbed ‘The Blue Party.’ The invite-only event slated to be the highlight of Kisumu’s social calendar, promises an unforgettable luxury experience of fine dining, premium whisky and unwinding to usher in the festive season.

The Blue Party offers a rare opportunity to experience the world-renowned Johnnie Walker Blue Label, a whisky celebrated for its unrivalled craftsmanship and timeless appeal. Guests will embark on a journey of whisky discovery and indulgence, including a masterclass that showcases the artistry behind this iconic blend, crowned with a celebratory toast to set the tone for an elegant night.

“Johnnie Walker Blue Label represents the pinnacle of our whisky portfolio—a symbol of excellence and sophistication,” said Josephine Katambo, Marketing Manager for the Scotch & Reserve Portfolio at East African Breweries PLC (EABL). “Events like the Blue Party allow us to share this unique experience with our most discerning clientele, creating lasting memories steeped in luxury while celebrating progress and achievement, and creating meaningful connections.”

This event marks the third exclusive experience since the launch of the Johnnie Walker Blue Club earlier this year.

The Blue Club is a curated space comprised of game-changers, future shapers, and convention challengers who come together to explore personal and collective excellence. Further, it complements their lifestyles by providing tailored occasions to unwind in the rich heritage, passion, and luxury of the Johnnie Walker brand.

As anticipation builds, The Blue Party is set to be a landmark event, underscoring Johnnie Walker Blue Label’s role in shaping Kenya’s luxury beverage landscape.

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